China's mold industry's development, increasingly by the people's attention and concern in the electronics, automotive, electrical, electrical, instrumentation, instrumentation, home appliances and communications products, 60% to 80% of the parts have to rely on mold molding. It is understood that in recent years along with the manufacturing base to accelerate the transfer to China, China's rapid upgrading of the manufacturing industry is driving the mold industry to accelerate the development.
Although the total production of molds in China has ranked third in the world, but the design and manufacturing level in the overall than Germany, the United States and other countries behind a lot, but also in the international market competition, China's mold industry due to the lack of independent brands and lead to the overall competitiveness of Strong, very detrimental to China's mold enterprises in the global economic market development. Insiders pointed out that China's mold manufacturing enterprises to enhance the competitiveness of China's mold industry to build its own brand of mold industry is currently facing the main problem.
According to incomplete statistics, the current Guangdong Province has more than 2,000 mechanical hardware mold sales and service agencies, but with its own brand of business but only two or three. Insiders pointed out that due to the lack of its own brand, the current domestic employees each year to create an average of about 10,000 US dollars worth of mold production, and mold industry developed countries are mostly 150,000 to 200,000 US dollars, and some even reached 250,000 to 300,000 The dollar. Overall, most of the domestic mold manufacturing enterprises to develop weak, no brand, resulting in poor economic efficiency, often in the market in a passive position.
In order to enhance its own competitive strength and build its own brand, the mold industry is constantly improving the technical level of the industry, taking full advantage of the advantages of mobile Internet to create a good corporate brand image, so as to achieve the goal of enhancing the competitiveness of enterprises.